VIRGINIE MOROBÉ
Saint-Tropez holds a special place in Virginie Morobé's heart. The founder and designer of Morobé has been coming here since she was five years old, and the city has never loosened its grip. Between running a powerful shoe brand and everything that comes with it, Saint-Tropez is where she exhales.

No matter what season. It shaped her brand's colours before she even realised it.
No matter what season. It shaped her brand's colours before she even realised it.
And when the time came to open her first international store, there was only one place. You'll find it at 30 Rue Gambetta. And if you're lucky, you'll find Virginie there too, wearing our Leather Collar.

Let's start the day right, where do you go for Breakfast?
Without a doubt Sénéquier. It's also the perfect spot for people watching. You see it all evolving in front of you, from beachwear in the morning to dressed-up looks for lunch. By evening, everyone is glammed up, hair done, wearing heels.

Your favourite beach?
Indie Beach, because you have more space and the food is incredible. You can just spend the entire afternoon there.
Dinner with friends?
Dinner with friends?
Kinugawa, it’s a fusion asian restaurant in Ramatuelle. It’s completely open air.
Where do you like to go after dinner?
Where do you like to go after dinner?
Dancing at Les Cave du Roy. You have the iconic statues of golden palm trees around the dance floor.

Would you share your hidden gem with us?
Every two days I go hiking on the littoral, you’re honestly walking next to the sea. And not many people know that road so it’s perfect for some me time and to unwind.
